About the founder
Gerhard Sagat is a senior brand strategy and marketing strategy leader with 30 years of experience in crafting and executing transformative challenger brands and marketing strategies that drive growth and customer loyalty. With a strong foundation in creativity, brand strategy, marketing strategy and leadership, he has consistently delivered impactful results across diverse industries, including banking, FMCG, hospitality, automotive. telco, fintech, gaming, logistics and QSR. His qualifications includes a MBA.
Previous roles
- Global Head of Brand – IG Group
- Global Director of Strategy – McCann Worldgroup
- Head of Strategy – DDB
- Director of Strategy – Havas Worldwide
- Director – Terranova
- Marketing Manager: Emerging Brands – Famous Brands
- Global Marketing and Promotions Manager – Osiris Trading
- Marketing Services Manager – Peermont Global
- Marketing Manager: Electronic Banking – ABSA (Barclays)
Awards
APEX Awards (for marketing effectiveness)
- 1 x Grand Prix
- 2 x Gold
- 2 x Bronze
- 2 x Special Awards (Most Ingenious Campaign on a Limited Budget)
Loeries Awards (for creativity)
- 1 x Gold
- Judge, Creative Effectiveness Panel
Previous brands experience
